Work Shop

Work Shop Featured Image

Project

Branding

Location

Denver, CO

Work Shop is a residential design and construction firm, specializing in bespoke details manufactured here in their Denver studio.

We designed the first iteration of their logomark almost 10 years ago. Since then, Work Shop has grown to accommodate a wider range of services and location branches. In order to help their brand continue to grow with their business, we stepped in to refine their existing visual identity, and provided a set of guidelines to help maintain consistent usage.

Disciplines

  • Branding
  • Signage & Wayfinding
  • Collateral
WS Colorado Logo

We began the project with a subtle brand refurbishment.

WS Before After
WS Colors
WS Typography

We organized Work Shop Colorado into 3 main categories, with distinct brand systems for each.

WS Company Structure
WS Fist Logos
WS Business Cards 1600
WS Real Estate Mock

A consistent lockup was applied to each design and build location, with a luxury treatment for Work Shop Estates.

WS Satellite Logos
WS Estate Cards
WS Construction Sign Mock
WS Wood Shop Photo jana sabeth

Photo by: Jana Sabeth

WS Graphics
WS Web 1655 Winona Court

Credits

  • Creative Direction

    Marke Johnson

  • Design

    Marke Johnson

  • Illustration

    Michelle Merlin

  • Production Management

    Kim Johnson