La Petite Grocery

Classic French design meets distinctive colors and Art Nouveau flourishes inspired by the bayou

Brand: Creative Direction, Positioning, Visual Identity, Menus, Print, Signage

La Petite Grocery has been a cornerstone of New Orleans' Uptown neighborhood for more than a century—as a coffee and tea depot, grocery store, butcher shop, florist, and, since 2004, a thriving restaurant.

Partners Justin Devillier and Mia Freidberger-Devillier took over ownership of La Petite Grocery in 2010, and in 2016, chef Justin won the James Beard Award for Best Chef South. After working together on their French Quarter gem Justine, Justin and Mia asked us to bring a fresh identity to the LPG brand.

Made Shop®	Creative Direction Positioning Visual Identity Menus & Print Signage & Wayfinding
Photography	Denny Culbert

La Petite Grocery

Classic French design meets distinctive colors and Art Nouveau flourishes inspired by the bayou

All Work

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