Live Ayurveda

Timeless iconography and an equal balance of negative and positive space emphasize the boundless tension of our inner selves

Brand: Creative Direction, Positioning, Visual Identity, Animation & Illustration

Live Ayurveda is a physical, mental, and spiritual wellness practice offered by Kasey Hall-Murphy. She offers guidance on how to incorporate the ancient practice of Ayurveda, with a focus on achieving acceptance and balance in the light and dark aspects of our self. We created a visual identity embedded with symbolism that reflects this balance, using a blend of light and dark brand elements.

Made Shop®

Creative Direction
Positioning
Visual Identity
Animation & Illustration

Live Ayurveda

Timeless iconography and an equal balance of negative and positive space emphasize the boundless tension of our inner selves

All Work

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