Sweep Salons

A sinuous ‘hairline’ monogram mirrors the elegant poise of a perfect haircut


Brand: Creative Direction, Positioning, Visual Identity, Print, Signage


Sweep Salons care for hair. Like, really care.

In beautiful spaces around Colorado, they provide an elevated selection of high-end cuts, traditional balayage, color, and care.

We created a striking visual identity built around a flexible "hairline" monogram paired with clean, memorable type in a minimal palette. It captures a sense of idiosyncratic human connection, held together with a beautiful sense of poise.
Made Shop® Creative Direction
Positioning
Visual Identity
Print & Collateral
Signage