Whiskey Sour Happy Hour

Whiskey Sour Happy Hour Featured Image

Project

Poster & Key Art

Location

Los Angeles

During the 2020 coronavirus pandemic quarantine, the Whiskey Sour Happy Hour, an online offshoot of Helms’ live show at Los Angeles nightclub Largo, airs every Wednesday through May 13th.

Yola, Rodney Crowell, Robert Ellis, Chris Thile, Sarah Jarosz, Rhiannon Giddens and Francesco Turrisi, Aoife O’Donovan, and Watkins Family Hour are slated for future episodes, with more guests to be announced later.

Disciplines

  • Creative Direction
  • Illustration
  • Design
  • Copywriting
WSHH Logos 03 02

In the very odd spring of 2020, Ed Helms hosted a weekly "happy hour" during the Coronavirus Pandemic.

WSHR SQ Poster

We created the key art and digital marketing materials for this special event.

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WSHR horizontal

Due to the quarantine, the marketing had to be entirely digital...

WSHR 3feedposts

So we designed the artwork to be modular, taking it to pieces for social media posts.

WSHR Phones
WSHR stack

Tune in Wednesdays via the Bluegrass Situation on YouTube

WSHR 3posters

Credits

  • Creative Direction

    Marke Johnson

  • Design

    Michelle Merlin

  • Illustration

    Michelle Merlin

Acknowledgments

Special thanks to Amy Jacobs at The Bluegrass Situation for producing the show and continually bringing us amazing projects like this to work on. Also, thank you to Ed Helms for hosting and all the guest artists who participated.