St. Ronnie is a Post House in Queens that specializes in high-quality retouching for editorial photography. They approached us to come up with a name and visual identity for their services. St. Ronnie is a nickname we gave to St. Veronica, the woman who cleaned Jesus' face with a cloth, inadvertently creating the first photograph.
- Visual Identity
The logo fits into corners like a viewfinder, and reads like the margins of illuminated manuscripts.
The cloth is a representation of the Veil of Veronica.
The background textures are heavily pixelated cloth.
Find out more.
- Creative Direction
- Art Direction
Thank you to Pete Gibson for collaborating with us on this heavily symbolic visual identity. For trusting us and taking us down paths that landed us with such a memorable concept.